Beatriz Bayo González
Position
Profesor
Biography
She was born in Valladolid in August 1973. She completed her higher education at the University of Valladolid, obtaining a double degree in Philosophy and Letters, specifically in English Philology and Spanish Philology. Subsequently, she completed the Pedagogical Aptitude Course (CAP) and dedicated herself to secondary education for two years before moving to Barcelona for personal reasons, where she has permanently settled.
She joined MANGO in 2001 and was part of the team that created the brand’s CSR department, where she has since been fully professionalised. Her work took a significant turn in 2016 when she assumed the group's CSR Director position. She has worked on developing CSR and sustainability in all company areas and has been a management committee member since 2023.
Currently, she is developing a personal project focused on advising companies and other entities and organising sustainability events.
Over the past two decades, she has accumulated knowledge, challenges, and great passions. She has visited over 50 countries and attended more than 100 events related to sustainability and fashion.
On a personal level, she is married with three children aged 21, 18, and 11. She takes pride in her great passions: social commitment and working with responsible and humanistic people. Very demanding, she works daily to be a better person in all facets of her life.
She is direct, responsible, passionate about learning about new cultures and committed to the world. She loves leather and engages in various social and environmental volunteer activities whenever possible.
Subjects they teach
Social Responsibility of Organisations
Bachelor’s Degree in International Business and Marketing
Required
Programme:
Bachelor’s Degree in International Business and Marketing
Human and social responsibility. Group dynamics and ethics. Cultural conflicts. Stakeholders. NGOs and cooperation. Business environmental management. Corporate social responsibility.
Reflect on situations containing conflicts of interests created by business activity. Balance a company’s goals with the pursuit of protecting general wellbeing. Learn how to establish dialogue with different social agents.
Code:
44311
Créditos:
4 ECTS
Language:
Catalan / Spanish
Type of subject: Required